John Lennon lends his voice to the OLPC

Dec 29, 2008 Education/Literacy, Social Initiatives

One Laptop Per Child (OLPC) project has been aggressively pushing its product for Christmas shopping this year, but now they have bagged a big one!  With the assistance of technology and the consent of Yoko Ono (not in that order maybe), John Lennon of the The Beatles has returned in a new OLPC spot. In the ad, the late musician proclaims: “Imagine every child no matter where in the world they were could access a universe of knowledge. They would have a chance to learn, to dream, to achieve anything they want.”

Yoko Ono has been pretty selective about granting rights to using any Lennon imagery till now. It is great that she got convinced about the good cause that is the OLPC project. The legendary Beatle’s fame will undoubtedly generate buzz and many more people will perhaps visit the site, but it remains to be seen how many actually go and buy the Gift 1 Get 1 scheme of the OLPC in these bad times.

If this still does not inspire you to get your donation on, watcg another advertisement that may finally manage to pull at your heartstrings hard enough.

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